10 Años - Mi Señal
2018
In 2017, the children's programing of Señal Colombia - Mi Señal celebrated its 10th anniversary, and to celebrate, we decided to create the concept of '10 times more.' Our promos and programming had 10 times more fun, games, and adventures. To reinforce this concept, we launched three TV spots and one for the cinema, which aimed to send children to our website while the Bolivarian Games were being shown on the Señal Colombia screen. This way, children in Colombia could have fun and follow all of our programming on the website misenal.tv.